J. Cole Opens Up About Offering Free Features: ‘I’m Inspired to Do It’

J. Cole reveals he doesn’t charge for features and his line saying he charges $2K per word was just a bar

It has come to light that J. Cole does not charge artists for featuring him on their recordings, despite the fact that he discloses this information.

The North Carolina native appeared on Lil Yachty’s A Safe Place podcast on Thursday (November 2), where he explained that his feature verse from 2019’s “The London” read: “I buried a flock of rappers dead.”  “A verse from me is like eleven birds; if you do the math, that’s like two thousand dollars per word” — this was merely boasting, as is customary in hip hop.

He stated, “It’s just a bar, bro.” “While the majority of my bars are accurate, that is an absolute flex. I will not be able to charge [artists] $2,000 per syllable. I do not impose any fees on [artists] for the verse. “The reason I’m doing this is because it inspires me to do it.”

Although J. Cole was benevolent toward his fellow artists, a portion of his supporters called him out during an additional segment of his interview with Yachty after he spoke positively about the upcoming generation of rappers. This occurred as the two were debating the previous rumor that Cole despised newcomers.The discourse reached its zenith in 2016 with the release of his single “Everybody Dies,” in which he delivered the following lyrics in which he criticized rappers whose stage names contained the letter “Lil”: “Especially the amateur eight-week rappers, Lil’ whatever/Just another short bus rapper.”Subsequently, his 2018 KOD album cut “1985,” in which he ostensibly dissed Lil Pump (initiating a brief altercation between the two), added gasoline to the fire.Cole, nevertheless, has since shifted his stance and adopted the new generation; he elaborated on this point during his interview with Lil Yachty. Initially, he clarified that “Everybody Dies” was a critique of all rappers throughout history, not just the current generation.